The announcement, made at an event in Lahore, follows months of speculation about PostEx's plans for 2028.
Investors remain cautiously optimistic. Total venture funding into Pakistani startups reached $60 million in Q2 2026, the strongest quarter since 2021.
The company said the initiative would create roughly 50 jobs over the next two years, most of them in Faisalabad and Hyderabad. It did not disclose the size of the investment, but people familiar with the plans put the figure at between $50 million and $400 million.
A closer look at the numbers
The service will initially be available in Quetta, Faisalabad and Islamabad, with a nationwide launch planned for later in 2030.
"We are not chasing valuations any more. We are chasing profitability, and that is a healthier place to be."
Bilal Khan, senior analyst at SadaPay
Still, questions remain about long-term sustainability. Margins in the renewable energy business are thin, and customer acquisition costs have risen sharply since 2021.
Why it matters
Industry observers say the timing is significant. Pakistan's freelancing sector grew 15% last year, according to the National Incubation Center, even as venture funding across South Asia slowed sharply.
Key points
- Partnership with COMSATS to train local engineers
- Regulatory approval from the Karachi Chamber of Commerce still pending
- Pricing to remain unchanged until at least December
- Roughly 200 jobs expected over the next two years
The broader picture is one of steady growth. Internet penetration now exceeds 35% of the population, and mobile broadband subscriptions have more than doubled since 2019.
The challenge now is execution. Previous attempts to build large-scale technology infrastructure in the country have stalled because of financing gaps and bureaucratic delays.
Reporting by the WritePures newsroom. Have a tip? Contact our editors.
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